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In this show:
• Tara Gentile and I talk about the power of personal stories – and why they’re such an important way to set your crafty business apart from the crowd.
• Where can you find the elements of story in your business? And how do you go about telling it?
• …And why can’t you just tell people about your product and be done with it?
• Check out Tara’s website to learn more about her web work and small-business consulting.
• If you don’t read Scoutiegirl already, I think you’d really enjoy it.
• …And here’s Tara’s ebook, Storytelling for Creative Biz Success.