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Hello there! I'm Diane and I have two grand passions: making crafts and making media. That's what I write about here, and sometimes, I get all thoughtful about internet culture and creative small businesses. Thanks for stopping by! Would you like some tea?   
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 Image by KyleWiTh, via Flickr I don’t think this is any big secret at this point: in may ways, the act of communicating through blog comments has largely given way to the more nimble conversations happening in social media spaces. That’s not to say that blogs are over! After all, blog posts are a big … Read On! There’s More!  Image by Pahz, via Flickr So you have this audience, and you want to know more about who they are and what they want. One popular way to find out is to post some kind of survey on your blog. (Google Drive has a free, super-dandy survey-building tool.) Reader surveys can be very useful, but it’s … Read On! There’s More!  Image by Judy **, via Flickr Today, I want to talk about your numbers. How many monthly unique visitors do you get on your blog? How many Twitter followers do you have? How many Facebook Likes? How many subscribers for your email newsletter? How many times have your tutorials been pinned? I think we all … Read On! There’s More!  Image by stijnbokhove, via Flickr Welcome to May! This month, our theme is your actual audience, which is a slightly more complex idea than it appears to be on the surface. Sure, people are reading your blog, Facebook, Twitter, Instagram, etc – but of those, how many are truly paying attention? How many actually have the … Read On! There’s More!  Image by roboM8, via Flickr Today, I want to talk about an idea that’s actually pretty slippery and challenging to integrate into a blog, but is absolutely necessary to changing the conversation with your readers. The idea is this: as readers and consumers, we tend to pay more attention when we feel some kind of emotional … Read On! There’s More!  Image by colemama, via Flickr Let’s talk today a very common blog-monetizing pitfall – one I see many craft bloggers hit, and one I’ve hit myself, more than once. We crafters love sharing our talents on our blogs. And we really love it when our readers love what we make. We want to believe that the … Read On! There’s More!  Image by Flavia_FF, via Flickr When Abby Glassenberg mentioned on Twitter that she’d been scheduling phone conversations with her blog readers, I was intrigued. What a wonderful way to better understand who you’re writing for, and therefore change the conversation with them! I’m so glad she agreed to share her experiences in this guest post. … Read On! There’s More!  Image by Alx, via Flickr In the last post, we talked about re-training your eyes and skill set to create a more professional online presence. In this post, I want to expand on this idea a bit: let’s talk about the professionalism inside your noggin. …Because you might have the most beautiful blog in the world, … Read On! There’s More!  Image by Mister Wind-Up Bird, via Flickr I want to kick off this month’s theme by sharing a question people ask me all the time: How do I get people to pay for this blogging I do? That question has about one bazillion answers, so let’s focus on the most important one right now. If you … Read On! There’s More!  Image by Steven Depolo, via Flickr Welcome to April! This month, we’ll be looking at ways you can change the conversation you’re having with your blog readers – changing it from purely Free to sometimes Paid. That doesn’t mean turning your blog into a forest of ads and squeeze pages, or becoming another peddler of digital … Read On! There’s More! |
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