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Hello there! I'm Sister Diane and I have two grand passions: making crafts and making media. That's what I write about here, and sometimes, I get all thoughtful about internet culture and creative small businesses. Thanks for stopping by! Would you like some tea?
 
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 Image by the trial, via Flickr This week just keeps getting better – and not just because I’m playing six hours of Harry Potter LEGO a day. The nice folks at Handamde Spark just published a new piece I wrote, called Quick! The holidays are coming and I have to start marketing online! Click the link to … Read On! There’s More!  Aaaaaaaaaaaaaaand just like that, it’s November. Just a quick note today to tell you how excited I am: I’m doing a monthly column on CRAFT, called Crafting Your Online Presence! (Dig the spiffy photo header above – how cool is that?!) You can read the first installment here – it’s about how to make time for … Read On! There’s More!  Back in May, I had a chance to teach a two-hour workshop on social media marketing for creative biz owners. It was part of an ongoing workshop series organized by I Heart Art. You should know something about this organization, because it’s awesome. Here’s the deal: I Heart Art is a cooperative effort between Etsy, … Read On! There’s More!  There are so many cool things going on behind the scenes over here. Today, I’m stoked to be able to share one of them! Tara Swiger and I are teaming up to teach a really fun teleclass next month. It’s called Who You Know, and it’s about finding and building relationships with those influential folks … Read On! There’s More!  Tara Gentile and I talk about the power of personal stories – and why they’re such an important way to set your crafty business apart from the crowd. Where can you find the elements of story in your business? And how do you go about telling it? And why can’t you just tell people … Read On! There’s More!   Let’s look at Engagement Marketing, a very important tool for your crafty business in the internet age. We’ll talk about how blogging, Twitter and Facebook can help you reach new customers… if you use them wisely. We’ll also look at the most common online marketing mistakes I’ve seen crafty business owners make. Read On! There’s More!  One of the top questions people ask me about craft blogging is, “What should I write about?” So this podcast attempts to answer that question. Learn why your blog is not necessarily about you, and what it should be about instead. Understand why passion and value are two key elements of a great craft … Read On! There’s More!  Happy Monday, everyone! I thought I’d share a new article I wrote for Creative Leisure News. It’s about using Twitter and Facebook to market a craft-related business. Granted, it’s written for large craft-industry companies, but it might help de-mystify social media for people with small, indie craft businesses as well. The only bit I’d add … Read On! There’s More!  Update, 2/18/09: In response to public outcry, Facebook reverted to its old Terms of Service temporarily. In addition, from their statement: “We hope you’ll join this group and post comments. We promise to use these comments to help construct a new Terms of Use that reflects the principles around how people share and control their … Read On! There’s More!  Update, 2/18/09: In response to public outcry, Facebook reverted to its old Terms of Service temporarily. In addition, from their statement: “We hope you’ll join this group and post comments. We promise to use these comments to help construct a new Terms of Use that reflects the principles around how people share and control their … Read On! There’s More! |
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